---
title: "GEO: Get Named by ChatGPT, Gemini and Perplexity | Wonder Works"
description: "GEO (generative engine optimisation) gets your business named by ChatGPT, Gemini and Perplexity. €400 a month, €300 if we built your site."
url: https://wonderworksdesign.net/services/seo/geo
language: en
bulgarian: https://wonderworksdesign.net/bg/services/seo/geo
publisher: Wonder Works (Wonder Works Design Ltd), Blagoevgrad, Bulgaria
---
[Google & AI Search](https://wonderworksdesign.net/services/seo)GEO (generative engine optimisation)

Google & AI Search · GEO · €400 a month

# GEO: getting your business named by ChatGPT, Gemini and Perplexity.

GEO, short for generative engine optimisation, is the work that makes AI assistants name your business when someone asks them for what you sell, and describe it correctly. At Wonder Works it is part of Google & AI Search: €400 a month, or €300 if we built your site, month to month. We work from real answers, not theory: we have asked ChatGPT, Gemini and Perplexity 400 questions about Sofia businesses, and we check what they say about our own business every week.

-   €400 a month, €300 if we built your site
-   Rolling monthly, no minimum term
-   ChatGPT, Gemini, Perplexity and Google's AI answers
-   Bulgarian and English

## What is GEO?

When someone asks ChatGPT "who is a good dentist in Sofia?" it doesn't show ten blue links. It names a few businesses and says why. GEO is the work of being one of the names, with the right phone, prices and hours next to it.

The assistants build those answers from what they can read about you: your Google Business Profile, your website, the directories and lists for your trade, reviews, press and forums. GEO makes sure all of those say the same clear things about you, and that your website answers the questions your customers actually ask, in words an assistant can quote.

GEO doesn't replace SEO. Google still sends most of the visits, and ChatGPT leans on Google's map for local answers. So we do both in one service. The full background is in our [guide to GEO](https://wonderworksdesign.net/worth-knowing/ultimate-guide-to-geo).

## What 400 AI answers taught us

-   **400**

    answers from ChatGPT, Gemini and Perplexity to the questions people in Sofia really ask

-   **806**

    different businesses named between them

-   **26**

    named by all three assistants

-   **122**

    times Reddit was cited, more than any other website


## Where do ChatGPT, Gemini and Perplexity get their answers?

1.  ### ChatGPT follows Google's map

    For local questions ChatGPT shows businesses with the rating and review count from Google Maps, and its picks line up with the map Google shows for the same search. A complete, exact Google Business Profile is the way in.

2.  ### Gemini names the most

    Gemini named 514 businesses in our study, more than ChatGPT and Perplexity put together, and its details changed from one run to the next. Consistent facts everywhere it might read are what keep it accurate.

3.  ### Perplexity reads lists and marketplaces

    For electricians and plumbers, Perplexity often named nobody and sent people to marketplaces instead. If your trade lives on a platform, your AI visibility lives there too.

4.  ### They get things wrong

    We saw a dentist shown with another clinic's reviews, a therapist linked to a hair salon, and 36 answers still quoting prices in leva. Most mistakes trace back to a profile or a directory, which is where we fix them.


The full study, with every sector and the data to download, is [Who AI Recommends in Sofia](https://wonderworksdesign.net/lab/who-ai-recommends-in-sofia).

## What we do for GEO every month

GEO is part of Google & AI Search: €400 a month on its own, €300 a month if we built your website, and included in every Marketing plan. Month to month, no minimum term.

**0** of 6 checked on your site

1.  ### Your questions, asked every week

    We agree a set of questions your customers ask, in Bulgarian and in English, and put them to ChatGPT and Google's AI answers every week: who gets named, what is said about you, and which websites the answers lean on.

2.  ### One set of facts everywhere

    Your name, phone, address, hours and prices made identical on your site, your Google Business Profile and the directories the assistants read for your trade.

3.  ### Pages built to be quoted

    A clear page for each big question your customers ask, with prices in euro in the page text and plain answers an assistant can lift, in both languages where you serve both.

4.  ### Wrong facts fixed at the source

    When an assistant gets something wrong about you, we find where it read it, usually a profile or a listing, and correct it there.

5.  ### Doors open to AI

    We check that AI assistants can actually read your site, that it has a plain text copy they can use, and that its structured data matches what visitors see.

6.  ### The places they read

    Every website an answer cites for your questions becomes a target: the lists, directories and publications where your business should be described correctly.


## How do you know GEO is working?

You see what we see. For each of your questions: whether you were named, what was said about you, who was named instead, and which websites the answer was built from. AI answers change from one asking to the next, so we judge on the share over four weeks, never on one answer.

Next to that you get the Google Search Console numbers: what people searched, where your site appeared and what got clicked. Every gap turns into a piece of work, and the report says what we are doing about it.

## Do you do GEO for your own business?

Yes, and we show the results. Every week we ask ChatGPT the same twelve questions about websites, SEO and marketing in Bulgaria, in Bulgarian and English, and log who it names. On 12 October 2026, asked in English who builds websites for small businesses in Blagoevgrad, ChatGPT named Wonder Works first. Asked the same in Bulgarian, it named other studios. That gap is what we are working on now, with the same method we use for clients.

## Questions

### How much does GEO cost?

GEO is part of Google & AI Search from Wonder Works: €400 a month, or €300 a month if we built your website, and it's included in every Marketing plan. It runs month to month with no minimum term.

### Is GEO the same as SEO?

No, but they overlap. SEO is about ranking in Google's results; GEO is about being named and described correctly inside AI answers. Much of the work is shared, because ChatGPT leans on Google's map and Google's own AI answers sit above the results, so we do both together.

### Can you guarantee ChatGPT will recommend my business?

No. Nobody controls what ChatGPT, Gemini or Perplexity say, and the answers change from one asking to the next. What we commit to is doing the work the answers show matters, and showing you every week what the assistants say about you.

### How long does GEO take?

We don't promise a date. Some changes show quickly: in our Sofia study, one new "top 50" list moved the hotel answers within two days. Others, like being written about or building reviews, take longer. You see the answers every week and can stop any month.

### Which AI assistants do you cover?

ChatGPT and Google's AI answers every week. Gemini and Perplexity we test in our own research, like the Sofia study. The fixes help with all four, because they read from many of the same places.

### Do I need a new website for GEO?

Not always. We start from the site you have. If it hides prices in images or PDFs, or blocks AI assistants, we'll tell you what to change. If a rebuild makes more sense, a website from us is €500, and GEO then costs €300 a month.

### Can I do GEO myself?

Yes, much of it. The ten fixes from our [Sofia study](https://wonderworksdesign.net/lab/who-ai-recommends-in-sofia#how-to-get-named) and [how to see if AI search mentions your business](https://wonderworksdesign.net/worth-knowing/see-if-ai-search-mentions-your-business) are a good start. We do it for businesses that would rather spend that time on their work.

## Read next

-   [Google & AI Search: the full service, €400 a month](https://wonderworksdesign.net/services/seo)
-   [The ultimate guide to GEO in 2026](https://wonderworksdesign.net/worth-knowing/ultimate-guide-to-geo)
-   [Who AI recommends in Sofia: 400 answers](https://wonderworksdesign.net/lab/who-ai-recommends-in-sofia)
-   [Your Google Business Profile is now your AI homepage](https://wonderworksdesign.net/worth-knowing/google-business-profile-ai-search)
-   [See if AI search is actually mentioning your business](https://wonderworksdesign.net/worth-knowing/see-if-ai-search-mentions-your-business)

## What does AI say about your business?

Tell us your trade and town, and we'll ask ChatGPT what your customers ask and send you what it says.

[colin@wonderworksdesign.net](mailto:colin@wonderworksdesign.net)[+359 877 971 400](tel:+359877971400)[Contact page](https://wonderworksdesign.net/contact)

[Back to: Google & AI Search](https://wonderworksdesign.net/services/seo)
