AI assistants like ChatGPT, Gemini and Google’s AI Mode now answer questions like “who can build me a website in Burgas?” by reading business websites and recommending a few.
They don’t look at the design. They read the text underneath: prices, what’s included, where you work and how to get in touch. When those facts aren’t on your own site, they take them from somewhere else, or leave you out.
X-ray shows you this page the way they read it. Every site we build is made so this view is complete.